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Irreverent Guide to Outperforming Your Competition
"Don't even think about trying to launch a startup without reading Guy Kawasaki's Reality Check." -BizEd
For a quarter of a century, Guy Kawasaki has cast an irreverent eye on the dubious trends, sketchy theories, and outright foolishness of what so often passes for business today. In his various guises as an entrepreneur, evangelist, venture capitalist, and guru, he has observed that too many people frantically chase the Next Big Thing only to discover that all they've made is the Last Big Mistake.
Reality Check is Kawasaki's all-in-one guide for starting and operating great organizations - ones that stand the test of time and ignore any passing fads in business theory. This indispensable volume collects, updates, and expands the best entries from his popular blog and features his inimitable take on everything from effective e-mailing to sucking up to preventing "bozo explosions."
Kawasaki's extensive experience and keen insight have made him a respected and influential figure in the business world. Whether you're a seasoned entrepreneur or just starting out, Reality Check provides invaluable advice and insights that can help you navigate the often-treacherous waters of the business landscape.
One of the key themes that Kawasaki emphasizes is the importance of staying true to your principles and not chasing after the latest trends or fads. He cautions against the temptation to simply chase the Next Big Thing, arguing that this often leads to the Last Big Mistake. Instead, he encourages readers to focus on building organizations that are built to last, ones that can withstand the test of time.
Another important aspect of Kawasaki's approach is his emphasis on practical, actionable advice. Rather than relying on abstract theories or lofty platitudes, he offers concrete, real-world strategies and tactics that can be implemented immediately. From effective email communication to navigating office politics, Kawasaki provides a wealth of insights that can be immediately applied to the day-to-day challenges of running a business.
Throughout the book, Kawasaki's trademark wit and irreverence shine through. He is not afraid to challenge conventional wisdom or call out the absurdities of the business world. His candid, no-nonsense style is both refreshing and enlightening, providing a much-needed counterpoint to the often-staid and formulaic advice that dominates much of the business literature.
In short, Reality Check is an essential read for anyone who is serious about starting and running a successful business. Whether you're an aspiring entrepreneur or a seasoned veteran, Kawasaki's insights and advice can help you navigate the complexities of the business world and build an organization that is built to last.
product information:
| Attribute | Value | ||||
|---|---|---|---|---|---|
| publisher | Portfolio (October 30, 2008) | ||||
| publication_date | October 30, 2008 | ||||
| language | English | ||||
| file_size | 993 KB | ||||
| text_to_speech | Enabled | ||||
| screen_reader | Supported | ||||
| enhanced_typesetting | Enabled | ||||
| x_ray | Not Enabled | ||||
| word_wise | Enabled | ||||
| sticky_notes | On Kindle Scribe | ||||
| print_length | 508 pages | ||||
| best_sellers_rank | #1,475,734 in Kindle Store (See Top 100 in Kindle Store) #644 in Entrepreneurship Management #1,256 in Startups #1,436 in Starting a Business (Kindle Store) | ||||
| customer_reviews |
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